Your Partner


Today’s digital world is dynamic, fast-paced, crowded and competitive. We are a partner that listens, we want to understand your business and its challenges. Together, we can create strategic business solutions that work.

We have established global networks to engage, inspire and convert consumers. We are here to enable you to stay two steps ahead of the digital disruption, so your business can thrive in this connected age. 

We are Krager.


How We Work

We place quality above all else. It is the focus for our creativity and execution. We must trust each other as partners, be fearless risk takers and have the courage to follow our instincts.

We prioritise curiosity, learning and applying new technology to your business challenges. Innovation is an ongoing partner to every aspect of our business.

This is the Krager Way.


Who Are We?

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Jon Forder

For the last 10 years I’ve worked as the Head of Communications for a large global lifestyle brand playing in the fastest moving and highly competitive FMCG category of Energy Drinks. This gave me a high level of experience in brand marketing, story telling and content production in a variety of long and short content formats, episodic TV, channel marketing and content distribution. I have a strong passion for creative brand strategies and all things digital.

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John Lai

The past 10 years I've worked as a strategist, spanning New Zealand, Malaysia, Singapore & Australia. I am experienced in a range of different industries, from FMCG, Pharma, F&B, to Oil & Gas, and Financial Services. Prior to my journey into ad-land, I co-founded a web-based publication in NZ helping businesses navigate and utilise the strength of social media and its related technologies.