There is a lesson Small Businesses can learn from the turmoil Traditional TV operators are going through right now - You either adapt to the changing consumer landscape or you perish.

john laiJuly 28, 2019krager thoughts, digital media, business strategy, content strategy

Krager Thoughts: There Is No Brand Loyalty

In today’s marketplace - your customers are loyal to not just one but multiple brands. Deal with it.

john laiJune 14, 2019krager thoughts, brand strategy, brand loyalty, marketingComment

Krager Thoughts: Aligned your brand with your content strategy.

Is your brand strategy aligned with your content strategy and vice versa?

john laiApril 7, 2019krager thoughts, brand strategy, content strategyComment

Krager Thoughts: Traditional Media Needs An Update

Marketers should consider making traditional media the key contact point to drive offline to online conversion

john laiMarch 28, 2019thought piece, omnichannel strategy, business strategy, krager thoughtsComment

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